The simple path to AI that actually works for your business.

AI is moving fast, and most of it is noise. I’m the steady, honest guide through it. I build practical automation that pays for itself, and I tell you straight what’s worth doing and what isn’t.

Tell me what’s slowing you down

A real operator, not an agency.

Jay, founder of Simple Path Media
1

I build and run it myself

Every system is set up and maintained by me personally, never handed to a junior team.

2

Productized, not experiments

Proven setups that ship in days, not bespoke projects that drag for months.

3

I tell you straight

If AI can’t help your business yet, I say so. The honesty is the point.

Two ways I help.

01

Done-for-you systems

Practical AI and automation, set up for you and running in days. Each one earns its keep, or it comes back off.

02

Straight guidance

Not sure what’s worth doing? I tell you where AI moves your business, and where it’s a waste of money.

Three ways to get this done.

You have options. Here’s the straight version of each, no spin. Read it row by row and pick what actually fits.

An honest comparison of doing it yourself, hiring an agency, and working with Simple Path Media.
The ledgerOption ADo it yourselfOption BHire an agencyRecommendedOption CWork with me
Time to liveFrom first idea to a system actually running.Do it yourselfMonths of trial and error, squeezed between everything you already do.Hire an agencyWeeks of meetings and scoping before anything ships.Work with meDays.Proven setups go live fast, not bespoke builds that drag.
Who builds and runs itThe person actually doing the work.Do it yourselfYou, in spare time, learning tools that change monthly.Hire an agencyA junior team you never meet, rotating on and off your account.Work with meMe, personally.The same person sets it up and keeps it running.
What it costsThe real price, including the hidden parts.Do it yourselfYour time, and the jobs you lose while it’s half-built.Hire an agencyA monthly retainer plus scope creep every quarter.Work with meOne clear price.It earns its keep, or it comes back off.
Straight answer on fitWhether AI is even right for you yet.Do it yourselfNo one to ask, so you guess and hope.Hire an agencyThey always say yes; saying no doesn’t bill.Work with meThe truth.If AI can’t help you yet, I say so.
Where it leaves you
On your own.
Locked into a retainer.
Tell me what’s slowing you down
RecommendedOption CWork with me
Time to liveDays.Proven setups go live fast, not bespoke builds that drag.
Who builds and runs itMe, personally.The same person sets it up and keeps it running.
What it costsOne clear price.It earns its keep, or it comes back off.
Straight answer on fitThe truth.If AI can’t help you yet, I say so.
Tell me what’s slowing you down
Option ADo it yourself
Time to liveMonths of trial and error, squeezed between everything you already do.
Who builds and runs itYou, in spare time, learning tools that change monthly.
What it costsYour time, and the jobs you lose while it’s half-built.
Straight answer on fitNo one to ask, so you guess and hope.
Where it leaves youOn your own.
Option BHire an agency
Time to liveWeeks of meetings and scoping before anything ships.
Who builds and runs itA junior team you never meet, rotating on and off your account.
What it costsA monthly retainer plus scope creep every quarter.
Straight answer on fitThey always say yes; saying no doesn’t bill.
Where it leaves youLocked into a retainer.

The product running today.

Available now

Lead Response Loop

Missed-call text-back for busy trades. When you can’t grab the phone, it texts the caller back in under a minute, so the job doesn’t go to the next company.

One product today. More as the tools earn their place.
8 / 10 callers never leave a voicemail< 60s text-back to every missed call2 taps from missed call to booked job

Start a conversation.

Tell me what’s slowing your business down.

If AI can fix it, I’ll show you how. If it can’t, I’ll tell you that too.

Or grab a time on my calendar →